DESCRIPTION OF THE ORGANIZATION

Médecins Sans Frontières (MSF) opened its office in the Republic of Korea in 2012, based in Seoul. The MSF Korea office focuses on four key pillars: (1) recruitment of skilled Korean medical and non-medical staff to dispatch to MSF field projects, (2) communications to the Korean public on global humanitarian crises and urgent health emergencies, (3) outreach to Korean stakeholders and policymakers in support of international community engagement and action, (4) and fundraising from Korean donors to support MSF medical humanitarian activities directly.

PURPOSE OF THE POSITION

Under the direct supervision of the Donor Development Manager, and in close collaboration with other staff in MSF Korea and external agencies, the Donor Cultivation Officer implements cultivation tactics and activities in order to raise the amount of donation income from existing donors, including middle donors as defined in Annual Plan. The role focuses on maximizing existing individual donor potential.

1. Implements and improves approved donor, including middle donors cultivation activities that are aligned with the fundraising strategy of MSF K and will support and enhance MSFK fundraising targets,
2. Maximizes donor life time value and increase donation potential of existing donors by ensuring a superior donor experience,
3. Monitors and reports on performance of donor cultivation activities,
4. Assists the Donor Development Manager in building customized donor communication for MSFK based on gender, age, profession and regional location.

RESPONSIBILITIES

1. Donor communication for cultivation

• Provides input into the development of cultivation program tactics
• Implements donor’s cultivation communication tools determined by the Donor Development Manager using diverse channels
• Identifies topics, proposes appropriate components, research information and develop texts according to donors’ segment for all fundraising appeals through direct mails, telemarketing and donor cultivation communication
• Proposes target donor segments and ask strategies for all donor cultivation programmes
• Project management for all donor cultivation programmes – planning project timeline, steering and supervising third-party service providers, delivers campaigns within the planned budget and timeline
• Under the supervision of Donor Development Manager manages budget in order to increase efficiency
• Ensures legal and regulatory compliance related to agency management and donor data

2. (Cultivation related) Agency management on cultivation part

• Oversees the performance of external agencies
• Researches the external agencies in the market, and implement activities of the contract
• Implements the process of invoice and payment
• Regular monitoring of the quality of services provided
• Provides training including MSF operational news and contents to call center for cultivation campaign

3. Monitoring & Evaluation

• Analyses the campaign results, checks the target and based on the performance evaluation proposes tactics in order to improve the retention rate
• Provide regular reports on performance of all cultivation campaigns to Donor Development Manager
• Monitors donor cultivation campaigns on a regular basis for effectiveness and cost efficiencies offering solutions to problems
• Collect information on market to find marketing to maximize the donation potential of existing donors and report to Donor Development Manager

4. Departmental and Others

• Manage the process of updating data when the DB administrator is not available
• Cooperate with Digital Fundraising team to produce online components in support for the fundraising appeals/donor communications whenever applicable
• As an active member, participate in MSF relevant Working Group and attend the relevant working group meeting abroad when delegated by Donor Development Manager and/or FR Director
• Provide constructive inputs to department-related activities (e.g., team meetings, strategic planning, cross-departmental support activities)
• Willingness to adjust work schedule to suit the needs of the Fundraising responsibilities. This may include working flexible hours and providing support to other roles when required (networking, MSFK events and evening teleconferences with digital platforms)
• Undertake such other activities as may be required and approved by the line manager and/or Fundraising Director

주요 업무

1. 후원자 커뮤니케이션 및 성장전략

• 데이터 분석과 시장조사를 기반으로 한 후원자 성장 프로그램 전략 개발
• 다양한 채널을 활용한 후원자 커뮤니케이션 실행
• 후원자 세그먼트 별 콘텐츠 주제 발굴, 자료 조사, 메시지 작성 및 후원 요청 실행
• 관련 프로젝트 관리(일정 수립, 대행사 관리 및 예산, 일정 준수)

2. 대행사 관리

• 외부 대행사 성과 관리 및 평가
• 대행사 교육 및 컨텐츠 제공
• 서비스 품질 점검 및 시장조사
• 예산 관리 및 비용 청구, 지불 처리 등

3. 모니터링 및 평가

• 캠페인 결과분석, 성과 정기 보고 및 개선 전략 제안
• 캠페인 효과 및 효율성 점검
• 시장 정보 수집

4. 부서 업무 및 기타

• DB관리자 부재시 관련 데이터 업무 수행
• 팀 회의, 전략 수립 등 부서 내 활동 및 MSF movement 내 협업 활동 (필요 시 해외 출장)
• 부서 일정에 맞춘 유연한 근무 및 타 업무 지원 등 상급자 승인 하에 기타 업무 수행

QUALIFICATIONS AND REQUIREMENTS

1. Essential Skills and Experience

• Bachelor’s degree in marketing or related work experience
• Minimum 3 years of relevant work experience in NGOs and or corporation with experience in marketing
• Experience and successful delivery of a diverse range of direct marketing
• Strong interpersonal, communication, negotiation, and presentation skills
• Strong analytical, problem solving and creative thinking skills
• Attention to detail and accuracy
• Superior time management skills and ability to deliver to deadlines
• Ability to work in a team and foster team spirit
• Strong commitment to MSF’s humanitarian aid work
• Self-starter. Ability to work independently
• Fluent in written and spoken Korean and English

2. Desirable skills and experience

• Fundraising and/or marketing experience
• Knowledge of MSF and its work
• Experience in multiple agency management and working with external suppliers to deliver projects
• Excellent MS office processing skills

자격 요건

1. 필수 자격 요건

• 마케팅 전공 학사 학위 또는 관련 경력
• NGO 또는 기업에서 마케팅 관련 최소 3년 이상 경력
• 다양한 다이렉트 마케팅 활동 기획 및 집행 경험
• 우수한 대인관계, 커뮤니케이션, 협상, 발표 능력
• 뛰어난 분석력, 문제해결 및 창의적 사고 능력
• 탁월한 시간관리 및 일정 준수 능력
• 팀워크와 협업 능력
• MSF인도주의 활동에 대한 높은 헌신
• 한국어 및 영어 능통

2. 우대 요건

• 국경없는의사회 단체 및 활동에 대한 이해
• 다수의 외부 기관 및 공급 업체와의 협업 프로젝트를 수행한 경험
• MS Office 활용 능력 우수

APPLICATION PROCEDURE

If you are interested in this position,
please apply by clicking the <지원하기> button with your English CV and cover letter attached. 

We will reach out to the chosen candidate, and the application process will conclude once the final candidate is confirmed.